
Beverage Manufacturers have to pocket out $1000 minimum to get a great body paint artist to paint their promo girls. I had 2 Miller lite girls at Dinah shores in Palm Springs and they had their bodies painted to resemble a Miller lite body. The art work was amazing and not to mention the girls bodies really made the body paint artist look really good.
These Beverage manufacturers are budgeting millions of dollars towards this type of advertising.
They see the return on investment as an unmeasurable success. I did a casting in Hollywood for 4 girls to get their bodies painted for a major liquor and I had over 200 girls show up. The amount of beautiful girls in Hollywood that wanted to have their bodies painted was astounding. I even had girls that wanted to get their bodies painted for free.
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